As a traveler, who has never dreamed of easily finding the best addresses and staying connected 24 hours a day ? What exhibition to do today? Where to dine in a good restaurant? How to find references for shopping? Dringme is committed to responding to these problems by equipping 4 and 5-star hotel rooms with smartphones connected to both e-concierge and city guide.
The founder of Dringme, Anthony Destrière, became aware during his travels of the desire of travelers to live a tailor-made experience through a simple and efficient organization. At the same time, he sees the need for hotels to reinvent the customer experience and adapt to digital innovation. From these two facts, he creates the Dringme smartphone that guarantees a close relationship between the hotel and its client. This solution, both an extension of the hotel concierge services and a premium tour guide, guarantees hotels an increase in guest satisfaction and their revenue per available room.
2,000 rooms equipped in France
42 partner hotels 4 and 5 stars
43,200 users per month
80% of travelers adopt the solution
€ 400k turnover in 2017
The income of a Dringme smartphone is generated by three main sources:
1. Subscriptions of partner hotels equipped with the solution (Nolinski ...)
2. Advertisements of partners of the luxury sector (Galeries Lafayette ...)
3. A commission on the offers of service delivery partners (Lecab ...)
Today, present in luxury hotels in France, Dringme targets a fast-growing market, that of international tourism. Indeed, the world organization of tourism records a growth of 7% in 2017, continued in 2018 to reach a total of more than 1.3 billion. Dringme's strategy is to gradually establish itself in international tourist cities, starting with London, Marrakech and Rome. This international deployment supported by the establishment of a sales force, allows the company to equip more than 30,000 rooms, corresponding to a turnover of 12 M € by 2020.